MAX Fire Pits was back on national TV this week, featured on The Today Show for Australian Made Week 2025 — and yep, we brought the heat (literally).
This was actually our second time being asked on the show, and it’s always such a buzz. We’re so grateful to the team at The Today Show — especially Tim and the whole crew — for being such down-to-earth, supportive people. They really believe in backing local businesses, and it means a lot to be invited back.
Our Fire Pit With… Karl Stefanovic’s Face On It?
For the segment, we decided to have a bit of fun (as we do). We custom-built a fire pit just for the show, featuring:
- The official Australian Made logo
- The Today Show logo
- And front and centre — a laser-cut silhouette of Karl Stefanovic’s face 🔥
We figured if you’re going to be on national TV, you may as well make it memorable — and what’s more iconic than Karl lighting up a fire pit?
The design turned out amazing. As soon as we fired it up, you could see the flames flickering through the cutouts, and it definitely got a few laughs on set. It also did exactly what we hoped: showed off what MAX Fire Pits is all about — top-quality, 100% Aussie-made gear with a personal twist.
Being featured during Australian Made Week means a lot to us. We’re proud to carry the official green-and-gold logo, and we wear our Aussie-made status like a badge of honour.
We do everything locally — the steel is Aussie, the design work happens in our workshop, and we employ real people in our community who care about doing the job properly.
Every fire pit we send out is more than just a product — it’s a piece of home-grown craftsmanship. Supporting that kind of work matters, now more than ever.
A Great Day with a Great Crew
Tim and the crew made us feel right at home. They were genuinely interested in our story, had a good laugh about the Karl design, and made the whole thing fun from start to finish. You can tell they care about small businesses, and that makes a big difference when you’re a local brand like us.
What We Do (In Case You’re New Here)
If this is your first time hearing about MAX Fire Pits — welcome! Here’s the deal:
We make custom, laser-cut fire pits from heavy-duty Aussie steel. You can personalise them with names, logos, special messages — even TV hosts’ faces if that’s your thing.
They’re perfect for:
- Backyard gatherings
- Weddings and milestone gifts
- Camping trips
- Businesses wanting to stand out with a branded touch
And they’re made to last. — just seriously solid fire pits that’ll be part of your outdoor setup for years to come.
Feeling the Love
After the segment aired, we were blown away by the response. The emails, messages, and orders came flooding in — and the support from across the country was unreal. It’s clear that Aussies are keen to back Aussie made, and we couldn’t be more grateful.
So from all of us here at MAX Fire Pits — thank you. Whether you’ve bought one of our pits, recommended us to a mate, or just said “Nice work” online — it all means the world to a small local crew like ours.
Missed the Segment?
If you didn’t catch us on the telly, no worries — you can still check out our full range online at www.maxfirepits.com.au. We’re always up for a challenge, so if you’ve got an idea for a custom design (Karl’s face optional), hit us up.
Thanks again to The Today Show for having us back — and here’s to more fire, more laughs, and more proud Aussie-made moments.
